Global Managing Directors Conference

CHALLENGE

-Every March, Exxon Mobil invites 20 journalists and 150 global analysts to the NY Stock Exchange for the Global Analyst Meeting. Havas Events NA was tasked to create and execute this annual meeting.

SOLUTION

-They discussed financial results, new business objective and upcoming strategies for the group.

-This meeting one-day event began with the Ringing of the NYSE Opening Bell by CEO Darren Woods followed by a three-hour formal presentation by the Global President then a Q&A session with the executive committee.

-The day concludes with a press conference.

RESULTS

-Since 2011, Havas Events have been the agency of record for the Exxon Mobil Global Analyst Meeting campaign.

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